Print Design Projects
Ambient World Corporate Identity
Software: InDesign CS2, Photoshop CS2, Freehand
The first major project required me to create a corporate identity for the Ambient World record label. This involved creating a logo and a variety of print documents for the business.
Ambient World logo
I used several ideas generation techniques when creating my logo. My final design was inspired by a small piece of metal used to connect speaker terminals together. This was then created in a vector graphics program, which allowed the logo to be produced at any size.
Ambient World business card
A business card also had to be designed. This had to be able to show several names of different lengths, as well as an address and telephone number for the company. I chose to have the logo faded out in the background, and to have the names placed horizontally for flexibility.
Release sheet and letterhead for Ambient World
Letterheads and a release sheet for the Pete Namlook & New Composers CD were also created for the company.